There are two important characteristics that recommend satellite radio as a service most people would like to have in their vehicles or homes: quality and content. When talking about quality we mostly refer to how clear the sound output is from satellite radio when compare to terrestrial radio broadcasts. Content, on the other hand, refers to the quality of the transited material. This is where the two giants in the satellite radio industry – Sirius and XM Radio – battle it out. The quality of the receivers and the technologies they both use are similar, but the difference can be made when it comes to exclusive high quality content. Let’s have a look at both the satellite radio quality and content characteristics:

Broadcasting quality

The broadcast quality is, when put in numbers, of 128kb/s 44.1khz for both digital radio service providers. This is the equivalent of CD quality. Although the coverage of satellite radio, which is far superior to what any terrestrial radio station can deliver, is an important factor, the quality of the sound is what brought Sirius and XM Radio more subscribers. There are many similarities to the way digital television worked or how cable TV has over 80% of the US population as subscribers, although they can receive free programming using UHF and VHF antennas. It’s the same with satellite radio – although one can get free terrestrial radio, satellite radio comes at an affordable price and offer a broadcasting quality that is superior to analog radio. Also keep in mind that satellite radio is commercial free – and this is huge selling point.
The high analog-to-digital conversion quality means that there will be no sound interferences, hissing sounds and other audio disturbances characteristic to FM and AM transmissions. This is mostly obvious when listening to music on your satellite radio system. The bass is much stronger and accurate, while the high sound levels are crystal clear. There is also a stronger mid range of sounds that you will consider to be more robust and accurate than what terrestrial radio produces. Although someone with a trained ear will tell you the music quality is not exactly as good as CD quality, it is extremely close and for the largest majority of users this difference is not even noticeable.

Content

So now that we know how good the technological side of satellite radio really is, let’s have a look at how broadcasters are trying to improve the quality of the content they provide. One of the most interesting approaches was to fight for obtaining exclusivity over some transmissions. For example, negotiations have been carried out between XM Radio and MLB in order for the satellite radio provider to obtain exclusivity rights to broadcast all MLB games. In an interview to WSJ, Edison Media Research’s President Larry Rosin declared that “it is probably inevitable that baseball radio broadcasts will go to a 100% subscription model… It will happen because there’s too much money in it not to do it.” Today, around 23% of XM subscribers are signed up to receive the MLB transmissions, so there is real potential in such a venture. Of course, this would be a terrific blow against terrestrial radio and the two sides are engaged in combat while you are reading this. Of course, content quality can also be increased by having the best people in the industry work with satellite radio. Both Sirius and XM Radio know that someone who pays $300 for a receiver and $10 – $12 each month for a radio service wants to get the best content out there. Surprisingly, when it comes to music channels, the difference in content quality between satellite radio and terrestrial radio is made in one main topic – commercials (or rather, lack of commercials on satellite radio). Since most of XM Radio and Sirius channels are in-house productions and only a small percentage are retransmits of terrestrial radio, this becomes an interesting aspect to consider.

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As we can see, satellite radio is no longer a field reserved for a very small group – anyone with enough interest and financial power can participate in the digital radio revolution. Playboy Satellite Radio is one of the newest and most dynamic radio channels you can access on satellite broadcasting. Since it was launched in March of 2006, the Playboy Satellite Radio has been a huge success. Today, as Christie Hefner recently announced on the air, Playboy Satellite Radio boasts a number of over one million subscribers on the Sirius network. One of the most impressive things about this is that the Playboy Satellite Radio channel does not come as default to Sirius subscribers and they have to select it. This is why a one million opt-in number is something amazing, especially since the regular opt-in rates are much smaller than this for other types of broadcasting. In order to choose the Playboy Satellite Radio program users have to call Sirius or opt in for it on the Sirius website.

What does the success of Playboy Satellite Radio say

Well, let’s look at it this way – if Playboy, a brand name associated by 99% of the public with something visual, can now convince over a million people to tune into their programs, it seems that they have discovered a very interesting niche there. The Playboy empire was built on the visual presentations they make and converting this “almost entirely visual” brand into something that attracts radio users is amazing. Of course, the main Playboy brand elements are still present in the radio broadcasting, but ensuring that their traditional symbols stay unaltered is a much more difficult task. Many analysts believe that the initial success of Playboy Satellite Radio is more a fad than something that will last for years to come. That’s because the Playboy name has an irresistible attraction to many and a lot of conversions were made based on this power of magnetism alone. Another important factor that made Playboy Satellite Radio so popular is the fact that it was offered for free to users in the beginning. The curiosity factor and the fact that the Playboy name is something cool and modern made many users opt in to receive its transmissions. Some believe that after the initial magnetic attraction will start to wear off, the impressive one million subscriber list will gradually start to decline.

What the users think of Playboy Radio

Some of the most interesting reactions to Playboy Satellite Radio can be found today on message boards, forums and personal blogs. Many users have come up with interesting explanation to why Playboy Satellite Radio was such a huge success so far and many have predictions regarding its future. One forum user wrote that “In all honesty, if XM came out with a free optional channel I could activate online, I would do it immediately. Even if it was a home decorating channel or something. I’d just want to know it was there if I needed it.” This is an interesting view on the large subscription numbers and it might indicate that many activated Playboy Satellite Radio just because they could, not necessarily because they listen to it frequently. Another forum poster tells us about his personal experience with Playboy Satellite Radio: “I opted in out of curiosity. I was actually very surprised just how entertaining this channel really is. The morning talk show is good, but Night Calls with Christy Canyon & Ginger Lynn is awesome!” Another idea that has been spreading around the Internet is that having a song play on Playboy Satellite Radio or appearing in a talk show is the “audio equivalent” of appearing in the pages of the Playboy magazine. In other words, if you are not sexy, successful or interesting enough to appear in one of Playboy’s pictorials, articles or interview, there’s always the Playboy Radio to turn to.

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Everybody has heard about satellites. But how many people heard about satellite radios? Satellite radio is a subscription radio service. It’s somehow identical to cable television, with the difference that it provides a wider range of stations not available on a standard AM / FM radio. There are many questions to be answered about satellite radios like “How does satellite radios work?”, “What kind of equipment should I purchase?” etc. but in this article I will try to answer a question that first pops up in everybody’s mind: “HOW MUCH DOES SATELLITE RADIO COST”? This is a tricky question because the cost of a satellite radio is divided in two: installation (or activation) costs and the monthly subscription fee.

Activation costs

Activation costs refers to the amount of money that are to be spent on a XM or Sirius Satellite Radio to start the service. Although you can find many promotions that allows you to save up money, the activation costs vary, being able to make the activation by phone or by World Wide Web. To be more precise, if you activate your satellite by phone, you will pay $15.00 if you choose Sirius Satellite or $14.99 by choosing XM and, as for WWW activation, the cost of goods is somehow lower: $5 with Sirius or $9.99 with XM. As for the monthly subscription costs we will discuss this below, but, before that, I must say that recent media campaigns are dramatically dropping the prices for installation and activation, both on Sirius or XM, in some cases even offering free activation.

Typical costs for a car dedicated installation

If you want to install a satellite radio into your car you are to consider buying a new satellite-ready car stereo if you don’t have one. Although many local dealers offer built-in car satellite radio, there is still the problem of having a satellite radio receiver. And these, as you may notice, cost money. It is possible though to use the existing car stereo that does not support satellite radio. How? There are two known ways of connecting the receiver to the available non-satellite radio car stereo. First, by using the radio inputs (usually the CD) and installing a control unit for tuning up the satellite radio streams. The second method consists in installing a satellite radio receiver, which broadcasts the satellite radio signal on a FM frequency. The place where you can install the receiver depends: under the seat, in your trunk, etc. taking care of connecting the receiver to the satellite radio antenna mounted on the car’s exterior.
So, there will be a minimum cost of $350.00 and a maximum of $600, like below:

Receiver $75 – $125
Radio $125 – $250
Antenna $60.00
Labor $80.00
Activation $10

Costs for a dedicated home installation

If you choose this option, that means you will have to install a dedicated stereo receiver unit, which in some cases is similar to regular AM / FM receivers. As an additional cost, you will have to buy an antenna, which can be found at a price of $60. Here is a short review of the approximate price of installing a dedicated stereo receiver unit:

Receiver $150 – $300
Antenna $60
Activation $10

Costs for a Portable Unit

Portable units gives you the ease of using you brand new satellite radio wherever you want, but, in every room you will have to own a home kit (antennas, output cables and power supplies). The price for this option is around $400.

Receiver $120
Home kit $140
Boombox x2 $100
Activation $10

Subscription costs

As for the subscription costs, it depends if you own a Sirius or XM Satellite Radio.
Subscription costs for a Sirius Satellite Radio are paid monthly where the charge is $12.95, with a low adjustment is you subscribe to a year or two. The highest number of Sirius radios that can be activated are three for $6.99 each per month. Business subscriptions are $24.99 per month. Another interesting thing is that for $499.99, Sirius is offering a life time subscription.
On the other hand, if you have a XM Satellite Radio, you will have to pay a monthly charge of $9.99. Still, some channels are to be paid separately, like Playboy Radio, which costs an additional $2.99 per month. Commercial and Business Subscriptions cost $24.99 per month.

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XM Radio provides over 150 programs that include music, sports and entertainment, traffic and weather channels.

The music area has the largest number of channels. Here are 68 music channels that you can enjoy and where you can listen to your favorite music whether is from the 60s, the 90s or it’s the new released music. There are music-by-the-decade channels that include the 40s, 50s, 60s, 70s, 80s and 90s songs which are mostly pop/rock outlets, the Top 20 channel, Love Songs, Movie Soundtracks, Show Tunes, MTV, VH1, and a Global hits channel. For those you prefer new music there is the Unsigned channel and the XMU channel. The last one can be compared to a college station. If you are a jazz fan, XM offers you live music from the Blue Note club and the B.B. King Club in New York City.

There are entertainment shows on XM radio hosted by Tom Perry, Snoop Dog or Quincy Jones. Comedy shows may be found on the High Voltage channel where shock jocks Opie and Anthony do their job now uncensored. In totally, XM has three comedy channels including a family comedy channel. Beside these, there are more radio channels like Playboy Radio and Public Radio hosted by Bob Edwards which includes a line of NPR shows that you can enjoy whenever you like.

If you are a sports fanatic you can choose from a good variety of channel dedicated to sports that are provided by XM radio. This includes college football and basketball, NASCAR and Major League Baseball. You can easily listen to the Bowl Championship Series to find out which team is going to the next level, the NCAA Division I football champion.

With a subscription from XM, you will have 38 channels of sports, news and talk channels. For example, ABC News & Talk, BBC World Service, CNBC, Court TV, C-Span, CNN, CNN Headline News, Discovery Channel, E Entertainment, two ESPN channels, Fox News, NASCAR Racing are a few talk station to which you can listen. Local weather and traffic channels are provided too and in totally, they are 22 channels.

Sound clearance depends on the subscription you have. If you have satellite radio from XM, the sound has more quality than the one from Sirius, but still you can’t say that is the same as a CD. You can say that the sound is somewhere between the sound of a CD and AM radio. Hopefully, in the years that will come, the sound quality will improve.

As this technology appeared so did a new line of hardware that can match people’s desires.
And XM has new things to offer like the Delphi XM MyFi which is a small receiver, actually the smallest in the world that can include up to five yours of XM content to which you can listen anywhere you like. Another is the Delphi SkyFi2 which has a TiVo-like 30-Minute Replay feature so, you can rewind, push the pause button or just play it forward to hear music, news or anything else you stored on the it. This equipments are also produced by Sony, Alpine, Pioneer and of course others.

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Delphi XM Roady RadioThe Delphi XM Roady Radio Receiver is the smallest radio receiver available on the market. It’s the next generation of radio, not only for being America’s most popular satellite radio service but for its power of choice, giving the listener the pleasure of choosing what kind of songs he wants to hear – wherever, whenever he wants. In short terms, you can listen to more than 170 digital channels, live concerts, daily news, live commentary on sports, etc. Plus, listening to music on your radio without any commercial is like a dream come true. The receiver is somehow smaller than SkiFi XM Receiver but it has a sharper look. Being able to use it with no major problems. The interface is user-friendly and the installation of additional accessories lie the Roady FM Modulator or the power adaptor is very easy. As for the price, where you can use it and on which system, you can take a look below:

Price: $119.95
Use: Car or Home
System: XM Satellite Radio

The features of the Delphi XM Roady Radio are plenty:
- plug and play: you can easily connect to your home kits, car or audio systems, whenever you want
- you can search for channel, presets or category
- seven color displays
- smallest radio available on the market, together with the smallest antenna
- optional home audio
- the possibility of saving a total of 15 songs information

When buying a full kit, you will find in the box the following: receiver, micro-antenna, three faceplates, cigarette lighter power adaptor, cassette adaptor, universal mounting bracket and manual. It is told that the Delphi XM Roady is the direct competitor of Terk XM Commander, being slightly less expensive if you buy the Commander without the FM Modulator. As for the receiver, well.. how small can it be? It is very small. Like I said, it is the smallest receiver you can find out there to buy. The colors are quite brilliant, so that we could spoil our looks by watching red, green, sky blue, orange, night blue, purple and pink. If you’re really a fashion maniac, you can combine the colors with the three colored faceplates for a dazzling look. A very nice option on the Delphi XM Radio is the TuneSelect, where you can save a total of 15 songs, with detailed information upon them.

As for accessories, you can buy an additional home kit (base, antenna, power adaptor, mini-stereo to RCA output cable), Power / FM Modulator (rebroadcasting on the following frequencies: 88.1, 88.3, 88.5, 88.7, 107.1, 107.3, 107.5, 107.7, being available on the market since December 2003), FM Modulator (which can be found at a price of $49.99) or Mini Stereo to dual RCA Cable (with that you can connect your Delphi XM Roady to your stereo CD, in case that you don’t have a CD player).
As a conclusion, I can say that the Delphi XM Radio Receiver is a pretty good gadget to buy, the reviews being generally positive. That doesn’t mean you can’t buy something that won’t work as you would expect, but, if you choose the right place to buy (where customer service is a really important thing to notice), you would be very pleased of the acquisition. Overall, for its price it is an extraordinary unit.

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One of the great advantages of satellite radio is the fact that the programs are not interrupted by commercials. This is because the provider’s income comes from listeners and not from advertisers. Satellite radio services offer around 70 programs of commercial fee music channels each and you have a great variety of choices, from mainstream rock, hip-hop and dance music to folk music, opera, blues and many more.

Another great thing about satellite radio is the absence of static. You can be driving from the West Coast to the East Coast in the United States of America and you will not get any static at all on the way. The satellite radio signal is digital, which means that you will get crystal-clear sound wherever you go.

Satellite radio tuners receive, along with the actual radio programs, an influx of metadata that consists of information regarding song title, artist, radio program and radio channel. This means that your satellite radio receiver will display all the necessary information about what you are listening to. For instance, if you hear a great song and you want to know which artist sings it, you just look at the receiver‘s display.
All satellite radio programs are uncensored. This is one of the reasons why artists like Howard Stern chose to move their shows on satellite radio. You can also listen to your favorite hip-hop songs without the interruption of those annoying ‘beep’ sounds.

Satellite radio programs also offer information about local traffic and weather conditions. The information is very detailed especially for those who live in big cities. If there is a major national calamity and other terrestrial radio stations will not work, you can always count on getting accurate information from satellite radio program. You can also listen to satellite radio online on your computer.

If you still are not convinced on why you should pay money for something that you can get for free, think about how much time you have wasted listening to commercials and all kinds of other boring stuff on terrestrial radio programs. Traditional radio is not free, despite the popular belief. It is time-consuming and irritating because you have to listen to five minutes or more of commercials so that you can finally hear a song you like. The satellite radio subscriptions are very affordable and, for around 13 dollars per month, you get exactly the programs you want, which you can listen to wherever you are, at the best sound quality.

Satellite radio is great for you especially if you travel a lot. If you are traveling across the United States of America, for example, you can listen to the channel or channels you want during your whole trip, without losing signal or getting static. If you have a traditional radio, you will have to keep changing channels every hundred miles, but if you are using satellite radio you do not have to do that because the geographically availability of programs is not a problem. Satellite radio subscribers will soon get the chance to watch video programs as well. Both Sirius and XM services have announced their intention of introducing in the near future a variety of video satellite channels that will have some of the great advantages that are currently available to satellite radio: commercial free programs, great quality of sound and vast geographical availability.

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The changes that took place in the way MLB games were broadcast on television made many think that the same will happen to radio soon enough. Today, local television stations only broadcast 23% of the MLB games. Also, 7 of the major league team games are only available on cable, an exclusivity factor that seems to work well for them. In an interview to WSJ, Edison Media Research’s President Larry Rosin declared that “it is probably inevitable that baseball radio broadcasts will go to a 100% subscription model… It will happen because there’s too much money in it not to do it.” This is an interesting perspective for the two main digital satellite radio providers, XM Satellite Radio and Sirius. This potential development sounds excellent for XM especially, as they would hold the exclusive rights to all major-league baseball games. Of course, that would be an important step forward for XM, as the MLB generates huge interest in the US, and it would mean that another building block has been added to the development of satellite radio.

MLB Radio and XM Radio

MLB also has its own subscription paid online radio channel, and if the same thing happens to radio as it did to television they would definitely enjoy the situation. Since experts in the communication field consider that satellite radio is still in its infancy, the trend of moving broadcasts of such games to a subscription paid environment would take digital radio broadcasting to the next level of development. The earnings from XM Radio and MLB Radio are split between the 30 MLB teams, but they are divided equally. This means that the MLB team’s interests would be high and the economical and financial factors could speed up the process of making MLB games exclusive to satellite radio. The statistics we have today tell an interesting story: presently around 23% of XM subscribers have signed up to receive the MLB transmission, so there is a lot of potential for growth. Terrestrial radio can already start to feel the danger of loosing MLB broadcasts to satellite radio as this revenue driven model is more attractive for the MLB teams.

Implications of such a transfer
As with anything that reaches such a controversial topic, the opinions are shared among experts and the general public. Some people are convinced that this whole movement is nothing more than a bubble of soap. Baseball is mostly a TV favorite and although there is still a lot of interest in MLB radio broadcasts, most people will not feel the transfer to digital radio as a major change. Although radio was the initial growing medium for baseball, television is king today, and they say that the transfer from terrestrial radio to satellite radio is not something that will have a significant impact. Other opinions say that “MLB would loose more audience then it would gain from the exclusive fees”. Since the format of the terrestrial radio stations is more flexible it also allows them to broadcast more games than broadcast TV. The same people say that “the MLB would alienate a lot of local fans if they took baseball off AM radio”. For other people, there is another comparison to be made – that between the impact this would have on MLB and the impact it had on NFL, where a similar process has already started.

The Sirius NFL broadcasts brought the company some new listeners, but the changes were not extreme and since NFL is more popular than MLB, some expect the same trend to be followed in MLBs case as well. Of course, there are voices that say this change would have a significant impact on the way baseball is perceived. Since watching a game on TV can take away a few hours, many prefer to listen to the game on radio while they are doing something else. This is especially true during summer months, when many prefer to spend time in the yard or on the porch, not inside the room in front of a TV set. Of course, comparisons between the various major sport types in the US can be made from many perspectives, but most will agree that baseball is a game that can be followed on radio. For now, al the signs point at a transfer of broadcasts from terrestrial radio towards satellite radio, but this may change depending on the response companies and MLB receive from the public.

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The satellite radio world is divided among the two major broadcasters, XM Radio and Sirius. Since they work on different frequencies and need specific equipment to broadcast, Sirius and XM Radio have divided the market into two groups. While some are fans of the Sirius channels others prefer XM Radio, and the debate regarding which of the two is the best could go on forever. Some however are subscribers to both services, since they love some of the Sirius programs but also enjoy XM Radio broadcasting. For them and for more people interested in satellite radio, there are some potential good news. Interoperable satellite radios are one of the things most of the major players in the satellite radio industry are talking about. What are they? Basically they are receivers that can work both with Sirius and XM Radio and everything is enclosed in a single unit.

Interoperable Technologies – when Sirius and XM work together

Interoperable Technologies is the name of a joint effort funded by both Sirius and XM Radio, with the declared purpose of bringing dual-subscription satellite radios to the general market. Founded in 2003, Interoperable Technologies has started developing the dual-mode satellite radios ever since and progress is being made with each passing month. Interoperable Technologies gets help from consultants from both XM and Sirius and their 2005 success of developing a singe unit that can receive both transmissions was a notable one. Today, Interoperable Technologies ha a deadline of bringing the developed receiver unit to the market. The monthly subscription price is estimated to be around $26 – for which you get over 300 channels from the combined broadcasting list of the two satellite radio operators.

What the people say…

The news of the interoperable satellite radio development has triggered interesting responses among XM and Sirius satellite radio subscribers. Here are some of the things people left on forums and discussion boards regarding this development:

“$26/month? A hell of a lot cheaper than cable TV.” Says one of the forum posters. He is right, but, of course, many will question the need to pay $26 for over 300 radio channels out of which 80% will probably never get listened to.
“Oh man! As a dual subscriber, this would be SO cool to have. Where do I sign up?” – on the other hand, of course, there are those people that don’t mind spending a little extra when they can get so much more.

“Cool idea if it ever comes to pass. Even though I only subscribe to Sirius, I would consider buying this with an eye on the future…” – for people such as this forum poster, the interoperable satellite radio system is the natural evolutionary step forward, so it is definitely worth looking into.

Implications of the interoperable satellite radio system

As you can see from the response of the potential customers, the interoperable satellite radio system is an interesting development. While Sirius and XM are lucky enough to be the only major players in this field, for now, it seems they are also ready to work together in order to consolidate their future. Of course, offering twice the programs on a single unit is a major step forward, and from the early stages it seems that the target audience is ready to receive the single receiver unit with applause. On the other hand, is this an initial enthusiastic response or is it genuine interest? Won’t 300+ channels become too much and won’t people start to feel like they are paying for something they are rarely using? There will also be some interesting things to follow as far as exclusivity rights go, because each of the two broadcasters have their own original approaches to common things. Another interesting aspect to follow will be how the sales for individual Sirius and XM units will go after the dual receiver hits the market. For many, the combined efforts of Sirius and XM tend to look like a first step towards a large scale joint venture that will lead to an absolute monopoly of the satellite radio market.

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Broadcasting digital radio via satellite is not something new and concepts of doings this have been with us for a few years. From the early days of satellite radio, companies like Dish Network have offered digital audio channels as part of their programs. The breakthrough in popularity of satellite radio, however, happened just recently, when the technology became more permissive. Satellite radio was very rare on moving locations, such as boats or cars, mostly because there was the need for some expensive equipment – a tracking dish. This was a strong deterrent which kept satellite radio quite unknown by the general public. Today, however, one can receive digital audio satellite broadcasts by using a small, GPS-like antenna. This greatly increased the feasibility of the satellite radio systems and more and more vehicle owners began considering satellite radios as a good source of music and news.

The birth of satellite radio in the United States

When the U.S. Federal Communications Commission (FCC) allocated a spectrum in the “S” band (2.3 GHz) for the broadcasting of digital radio services in 1992 no one thought the amplitude that the system would take in the future. From the initial Digital Audio Radio Service (DARS) things progressed until two companies were given licenses to broadcast digital radio in 1997. These two were American Mobile Radio (today known as XM Satellite Radio) and CD Radio (presently called Sirius Satellite Radio). The fact that satellite radio is nationwide makes it a very attractive media channel, both for commercial and non-profit organizations. The two companies that initiated the development of satellite radio saw the huge potential it had, since it wasn’t confined by the limitations of other terrestrial broadcasters.

Benefits of using satellite radio

Here are some of the most noteworthy benefits of having a satellite radio system:

* No more geographical limitations – since the radio program is broadcast through a satellite you don’t have to switch radio stations every time you leave a certain coverage area.
* The digital quality of the satellite radio has some amazing benefits on its own. There are no noise disturbances that were traditional to FM and AM broadcasts. The transmission is crystal clear and satellite radio receives some valuable points when broadcasting quality is concerned.
* Analog radio stations simply cannot broadcast the full range of sounds available through digital satellite radio.
* Both XM Radio and Sirius Radio can be picked up on all the US territory and they are also available in some parts of Canada and Mexico.

Satellite radio technology

Each of the major satellite radio services uses its own equipment to broadcast the signal to their clients. The competition is tight and customers have to “pick sides” in order to benefit from satellite radio broadcasting. You have to choose your preferred company and purchase adequate receivers for that particular company. Both XM Radio and Sirius Radio provide their clients with different ways of receiving their services. The field where most competition takes place is in the negotiation with the major automobile manufacturers. Both XM Radio and Sirius Radio have deals with the auto industry giants in order to offer their services and equipment as optional on the car models they produce. Other partnerships were created with audio equipment manufacturers, who now offer satellite radio transceivers and matching headsets. The most recent shock in the satellite radio universe was caused by the production of portable MP3 player-like satellite radio receivers.

The future development of satellite radio

One of the main problems of satellite radio was addressed by the main satellite radio broadcasters. Since you need to be in the line of sight of the satellite to receive the transmission, different problems appeared with mobile satellite radio receivers, especially when different landscaping objects blocked the direct transmission. To solve this, land based devices were installed in order to eliminate the lack of direct satellite transmission. Another interesting aspect related to satellite radios is that they approached their service offers from a different perspective than traditional radio broadcasters. Instead of airing commercials they charge a subscription fee. For many people, this is actually the best alternative, since they get an almost 100% content broadcast (whether it’s music or talk shows) without the 10-12 minutes per hour of annoying commercials. In most cases, the monthly subscription for satellite radio is of around $12.

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